Urban Key SG
URBAN KEY SG
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PropNex · Tricia Ong District

Your key to the right home, at the right price.

We're a boutique team under PropNex — over a decade of combined experience and 100+ transactions across Singapore. No hard sell, just honest advice and a plan that fits your life.

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Featured listings

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Our services

Every door, one team

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Track record

Recently sold

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Client reviews

Kind words, verified on PropNex

Ratings collected through PropNex's official customer review system.

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★★★★★

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What's your home really worth?

Get a complimentary valuation report — recent transactions around your block, buyer demand and our honest pricing recommendation. Ready within 24 hours.
Our services

How we can help

Whether it's your first flat or your fifth investment, we walk with you from the first viewing to the final key handover.

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Valuation report

See what a report looks like

Every report is prepared personally — not auto-generated. Here's a sample of what you'll receive.

SAMPLE VALUATION REPORT
4-Room HDB · Bukit Batok St 21
Prepared 12 Jul 2026 · Valid 30 days
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Our take: Demand for high-floor units in this cluster is strong — 3 similar units sold above valuation in the last 60 days. We'd list at $728K.

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Listings

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What we've sold

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Who we are

Tricia Ong District, PropNex Realty

Urban Key SG is the boutique practice of the Tricia Ong District at PropNex — Singapore's largest listed real estate agency. Between us, we carry more than 10 years of combined experience and have guided families and investors through over 100 transactions.

We keep things small on purpose. You deal with us directly — the same people at your first viewing, at the negotiation table, and on key collection day. That's how we like it, and our clients tell us it shows.

PropNex Realty CEA Licensed @urbankeysg
Accolades

Recognition we're proud of

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Reviews

From the people we've served

All ratings verified through PropNex's customer review system — 5.0 across satisfaction, knowledge, effort, follow-up and going the extra mile.

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★★★★★

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Ready to be our next happy client?

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Contact us

Let's find your key

Tell us a little about what you're looking for — or just say hi. We reply personally, usually within the hour.

Alex Chong
Property Consultant · CEA R066501D
WhatsApp Alex →
J
Joshua Ong
Property Consultant · CEA R061572F
WhatsApp Josh →
WhatsApp Alex
+65 9847 2956
WhatsApp Josh
+65 9339 8126
@urbankeysg
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Our office
PropNex Realty Pte Ltd
480 Lorong 6 Toa Payoh, #10-01 HDB Hub East Wing, Singapore 310480
Agency Licence L3008022J · CEA R066501D (Alex) · CEA R061572F (Josh)
Legal

Privacy Policy

Last updated 27 July 2026

Urban Key SG (operating under PropNex Realty Pte Ltd) respects your privacy and is committed to protecting your personal data in accordance with Singapore's Personal Data Protection Act (PDPA).

What we collect

When you submit an enquiry, valuation request or contact form, we collect the personal data you provide — your name, mobile number, and property details. We do not collect financial or identity-document information through this website.

How we use it

We use your information solely to respond to your enquiry, prepare requested valuations, and provide the property services you asked about. We may contact you by WhatsApp, phone or email. We do not sell your data, and we do not share it with third parties except as required to deliver our services or by law.

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We use Google tags to measure the performance of our advertising and understand how visitors find us. These may set cookies in your browser. You can disable cookies in your browser settings at any time.

Your rights

You may request access to, correction of, or deletion of your personal data, or withdraw consent to be contacted, at any time by messaging us at the numbers on our Contact page.

Contact

For any privacy matter, reach us via WhatsApp at +65 9847 2956 (Alex) or +65 9339 8126 (Josh), or through the form on our .
Legal

Terms & Disclaimer

Last updated 27 July 2026

This website is operated by Alex Chong (CEA Reg. R066501D) and Joshua Ong (CEA Reg. R061572F), licensed property agents with PropNex Realty Pte Ltd (Agency Licence L3008022J).

Property information

Listings, prices, sizes and transacted figures shown here are provided in good faith and believed accurate at the time of publishing, but are subject to change and availability without notice. Always verify details with us before making any decision.

Valuations

Any valuation, estimate or sample report provided is an indicative guide based on available market data. It is not a formal or bank valuation and should not be relied upon as a guarantee of sale price or financing.

No agency relationship

Use of this website or submission of an enquiry does not by itself create a client–agent relationship. Any engagement of our services will be confirmed separately in writing.

Contact

Questions about these terms? Reach us through our .